A r c h i v e d  I n f o r m a t i o n

Community Update

No. 30, November 1995 U.S. Department of Education


Americans View the Basics as Central to High Standards

Although a majority of Americans is not fully satisfied with public schools, most do not favor solutions that have received widespread media attention, such as privatization of public school districts or vouchers. Many Americans favor solutions that education reformers are advocating: 28 percent support comprehensive school improvement, and 20 percent want to increase funding for public schools. The findings are part of a study entitled Assignment Incomplete: The Unfinished Business of Education Reform, which was prepared by the Public Agenda Foundation in collaboration with the Institute for Educational Leadership.

The report showed that a majority of parents, teachers, and other citizens believe that most children will thrive under a system of higher standards. Seven in ten Americans (71 percent) said that youngsters would "pay more attention to their school work and study harder" with higher standards in place, and 72 percent said that youngsters would "actually learn more."

As a foundation for higher standards, the overwhelming majority of respondents (92 percent) said that teaching the basics is absolutely essential. The public recognizes that students need an education that extends beyond the basics to prepare them for the challenges of the 21st century and favors a "basics first," not a "basics only" approach.

Americans do have confidence in public schools in several important areas. Fifty-three percent say that public schools are more likely than private schools to provide an environment that teaches kids to deal with people from diverse backgrounds. Fifty-one percent believe that public schools provide a better education for children with special needs, such as the physically handicapped. Only 33 percent of Americans think that private school teachers are better educators than public school teachers.

On other high-priority issues for Americans, private schools earned a better rating than public schools. Sixty-one percent said private schools are more likely to provide order and discipline in the classroom, and 51 percent said private schools provide more safety and security. Fifty-three percent said private schools have higher academic standards for student learning than public schools.

The research for Assignment Incomplete was conducted in the summer of 1995, utilizing a telephone survey, a mail survey, and the results from a dozen focus groups across the country. The telephone survey polled 1,200 Americans, including 439 parents with children currently attending public schools and 237 public school teachers. The mail survey explored the views of 417 education administrators and 734 decision makers in business, government, the media, and other sectors.

Assignment Incomplete is part of a three-year project Public Agenda has undertaken with the Institute for Educational Leadership to sponsor in-depth discussions of education issues among parents, educators, business people, and other residents in communities across the country. The Public Agenda Foundation is a nonpartisan, nonprofit organization dedicated to helping citizens understand complex policy issues and to articulating the public's point of view to the nation's leaders. The Institute for Educational Leadership is also a nonpartisan, nonprofit organization, which has sought in its 30-year history to encourage citizen leadership to improve educational, economic and civic opportunities for all.

To purchase the full Assignment Incomplete report, contact Public Agenda, 6 East 39th Street, New York, N.Y., 10016. The cost is $10.00 per copy plus $2.50 for shipping. Bulk orders are available. To place an order by phone, call (212) 686-6610.


November Town Meeting Will Discuss Innovative Programs To Help Teachers Succeed

The November Satellite Town Meeting will look at how high-quality professional development opportunities enable educators to be leaders in school reform. The Town Meeting will discuss how parents, principals, superintendents, and community and business leaders can support professional development programs as part of a comprehensive school improvement strategy.

Entitled "New Ideas for Professional Development: Giving Teachers the Skills and Knowledge Necessary for Today's Schools," the hour- long Town Meeting will air live on Tuesday, November 21, at 8:30 p.m. Eastern time. The program is closed-captioned and is simulcast in Spanish.

U.S. Deputy Secretary of Education Madeleine Kunin will host a conversation with award-winning teachers and their community partners from across the country who are involved in successful professional development efforts. Topics of discussion will include how high-quality professional development for teachers contributes to overall school reform; how local businesses can play a critical role in professional development programs; how opportunities for professional growth can be ongoing for all teachers; and how training educators is key to the success of bringing technology into the schools.

The Department of Education produces the Satellite Town Meeting series in partnership with the National Alliance of Business and the Center for Workforce Preparation with support from the Bayer Foundation and The Procter and Gamble Fund.

Satellite coordinates are as follows ....

C-Band: Galaxy 4, Orbital Location 99 degrees West; Transponder 5; Horizontal Polarity; Channel 5; Downlink Frequency 3800 MHz; Audio Subcarriers 6.2 MHz (Spanish) and 6.8 MHz (English).
Ku-Band: SBS-6, Orbital Location 74 degrees West; Transponder 15; Horizontal Polarity; Channel 15; Downlink Frequency 12075 MHz; Audio Subcarriers 6.2 MHz (Spanish) and 6.8 MHz (English).
To participate in the Satellite Town Meeting, contact your local Public Broadcasting System (PBS) member station, Chamber of Commerce, or Johnson Controls branch office and ask if your group can use the facility as a downlink site. Other possible sites are local schools, public libraries, community colleges, cable television stations, universities and technical schools, government offices, hospitals, businesses, hotels, or even private residences with satellite dishes. Call 1-800-USA-LEARN for further information or to register your participation.


National
Community
Education Day

Tuesday, November 21, 1995 marks the 14th annual National Community Education Day. This year's theme as selected by the National Community Education Association -- a member of the Family Involvement Partnership for Learning -- is Schools and Families: Partners Through Community Education. For additional information, please call NCEA at 703-359-8973.


Budget Debate Affects Key Education Programs

Editor's note: Although President Clinton and Congress share a long-term goal to balance the federal budget, they differ greatly in their support for investing in education for the 1996-97 school year. The charts below compare the numbers of schools and children that would be served by two important U.S. Department of Education programs in budgets proposed by the President, the U.S. House of Representatives, and the U.S. Senate Appropriations Committee. The House and Senate will soon meet in a conference committee to draft a single budget proposal to send to the President. Please watch this space for further updates.

____________________________________________________________________________
      GOALS 2000: Supporting Community  ||      Title I/Basic Skills Help   |
          Efforts to Improve Schools    ||                                  |
________________________________________||__________________________________|
           |   DOLLARS   |SCHOOLS SERVED||     DOLLARS    | CHILDREN SERVED |
           |             |   IN 1996-97 ||                |   IN 1996-97    |
    ___________|_____________|______________||________________|_________________|    
President  | $750,000,000|     17,000   || $7,000,000,000|    7,100,000     |
___________|_____________|______________||________________|_________________|
Senate     |             |              ||                |                 |
Approp's   | $310,000,000|      7,400   || $6,019,398,000|    6,100,000     |
Committee  |             |              ||                |                 |
___________|_____________|______________||________________|_________________|
U.S. House |  (no funds) |         0    || $5,555,000,000|    5,600,000     |
___________|_____________|______________||________________|_________________|


FAMILY INVOLVEMENT PARTNERSHIP FOR LEARNING


National Campaign Promotes Parent Involvement in Learning

Hand in Hand: Parents * Schools * Communities United for Kids is a new national campaign to coordinate the efforts of parents, educators, and community members to improve learning for America's children. The campaign, dedicated to building stronger links between learning at home and at school, celebrated its national kickoff on August 30.

Hand in Hand is a partnership between the Institute for Educational Leadership, the Mattel Foundation, and Teacher Barbie®, a Mattel product whose proceeds will help fund the campaign. A diverse coalition of national family and education organizations supports Hand in Hand, including the National Urban League, National Council of La Raza, National PTA, National Association of Elementary School Principals, and Council of Great City Schools.

Through a recent national study, Hand in Hand found that family participation in children's school activities is limited primarily due to a lack of time or knowledge about how to get involved. The campaign is working to encourage schools to be more welcoming to families and employers to be more flexible about allowing parents time off to participate at school. Working with organizations already active in family involvement and building on existing strategies, Hand in Hand will focus its initial efforts on eight communities: Birmingham, Ala.; Chicago; Dallas; Los Angeles; New York; Philadelphia; Portland, Ore.; and Tampa, Fla. While many of the campaign's activities will take place in these cities, Hand in Hand urges every community to join in the cause.

"National Take Our Parents to School Week" (November 12-18) is one way Hand in Hand will focus public attention on the need for stronger collaboration between parents and teachers. The purpose of the event is to initiate exciting activities where parents and foster parents, family members and friends, and teachers and other school staff can establish closer working relationships or rejuvenate their partnerships in education. The timing of "National Take Our Parents to School Week" coincides with American Education Week.

The "National Take Our Parents to School Week" kickoff will take place November 13 at a New York City public school in a national news event to highlight what corporations, public policy leaders, and schools around the country are doing to support closer ties between parents and schools. Hand in Hand is planning events in its eight target cities and can provide assistance to groups that want to organize events in other communities.

For more information about "National Take Our Parents to School Week" or Hand in Hand, write Hand in Hand at 1010 Wisconsin Avenue N.W., Suite 800, Washington, D.C., 20007. Useful resources are also available from Hand in Hand, including brochures with parent and teacher tips and a community involvement poster. To request an order form for these materials, write to the same address. (Note: There is a small shipping charge for some publications.)


New Resource Supports READ*WRITE*NOW! Tutors

Last summer, the Family Involvement Partnership for Learning launched a year-round nationwide reading and writing initiative, READ*WRITE*NOW! The program, developed with the assistance of literacy and education groups and corporate sponsors, including Pizza Hut, provided reading activities for children and their adult or teen reading partners.

A new publication, entitled "The READ*WRITE*NOW! Partners Tutoring Program," is now available to help guide reading partners through the tutoring process. Developed by the U.S. Department of Education and Hadassah, the booklet suggests a step-by-step method for structuring a tutoring session, instructional techniques when reading aloud with children, and follow-up activities.

To order "The READ*WRITE*NOW! Partners Tutoring Program," free of charge, call 1-800-USA-LEARN. School staff working with students on community service projects involving reading are particularly encouraged to request this publication.


Nickelodeon's Nationally Televised "Big Help" Promotes Learning

Last month, Nickelodeon's nationally televised "Big Help," which encourages children to volunteer in service to their families, schools, and communities, included a new focus on education. Nickelodeon, a partner in the Education Department's READ*WRITE*NOW! program, devoted one hour of its full day of Big Help programming to the theme of education and learning.

The live programming for BIG HELP originated from the backlot of Universal Studios in Hollywood where approximately 6,000 children attended a block party. The Education Department's booth at the block party promoted the theme that children can be Big Helpers for education in two ways: making sure they are educated themselves and helping others to learn.

Children had the chance to begin their service projects at the Education Department booth. They created 1,000 bookmarks that were donated to Rolling Readers (a project of Reading Is Fundamental) and the Los Angeles Public Library. A total of 2,000 books were also collected during the day to be distributed by Rolling Readers to disadvantaged children. Visitors to the Education Department's booth received materials for how the newspaper can be used to enhance children's reading skills, READ*WRITE*NOW! kits, and calendars with reading and writing activities.

Other members and supporters of the national Family Involvement Partnership for Learning taking part at the Big Help were: American Paper Converters, Books and Beyond, Crayola, Los Angeles Public Library, the Los Angeles Times, Reading Is Fundamental, Rolling Readers, and the School Supply and Equipment Association.


Family Involvement: How Do You Measure Success?

Family involvement in children's learning is a dynamic process in which continuous improvement is a key component. We would like to learn about how you evaluate your program's effectiveness.

We look forward to hearing from you, so that we can share your assessment strategies with other members of the national Family Involvement Partnership for Learning. Please write to the Family Involvement Partnership, 600 Independence Avenue, S.W., Washington, D.C. 20202-8173.

WELCOME NEW PARTNERS!

The national Family Involvement Partnership for Learning has nearly 160 national organizations as members and continues to grow. We welcome our newest partners and acknowledge their commitment to helping families fulfill their central role in learning:


October Town Meeting Demonstrates New Dialogue Between Businesses and Schools

When businesses and schools define their common interests and work together to set an agenda for education reform, real change is within reach. This theme was evident in the inspirational stories of creative business-education partnerships from across the country that were featured in October's Satellite Town Meeting.

U.S. Secretary of Education Richard Riley was joined by special guest moderator Pete Williams of NBC News in a lively conversation that focused on how businesses can support high academic standards, real-world learning opportunities for students, and family-friendly employment policies. Deputy Secretary Kunin could not participate in the program because she was travelling with the First Lady in South America.

In a taped message, Bert Roberts, CEO of MCI Corporation and head of the National Alliance of Business, set the stage for the discussion by citing a lack of communication between businesses and schools in the past and urging businesses to let schools know what skills are needed in the workforce. Viewers then got a look at the successful partnership between the Chamber of Commerce and Charlotte-Mecklenburg School District in Charlotte, N.C., where cooperation between the business community and schools has led to dramatic gains in student achievement.

Panelist Rodney Lafon, superintendent of the St. Charles Parish School District in Luling, Louisiana, described how his district's innovative partnership with Union Carbide Corporation is also focused on increasing student learning and achievement. The district and Union Carbide have signed a ten-year agreement to implement comprehensive education reform, and Lafon considers the corporation's active participation in the plan to be vital. "The business people bring something very special to the table. They understand what students need to know and be able to do as they leave our schools. Businesses are very results-oriented. I think that has made us change our focus in public education."

Several panelists emphasized the valuable role that businesses can play in identifying for schools the skills that students will need in the workforce. "There are basic skills we need regardless of our particular industry -- reading, applied mathematics, locating information, and listening," said Connie Spellman, vice president of the Chamber of Commerce in Omaha, Nebraska. Spellman related how her community was mobilized to reform its schools when a business consultant in 1989 reported that Omaha's ability to attract new businesses and promote business expansion was being hampered by deficiencies in education.

Panelist Rogercarole Rogers, director for employment development at McDonald's Corporation in Oakbrook, Illinois, discussed her company's programs to help students make the transition from school to work. McDonald's is the nation's largest employer of youth; 50 percent of its employees are students. For more than 30 years, McDonald's has been working with schools to hone students' communication skills so they will be able to deliver superior customer service, and now the company offers management apprenticeship programs in several major cities nationwide.

In a live satellite uplink from Dallas, Texas, viewers learned of another innovative business-education partnership developed by J.C. Penney Corporation and the National Alliance of Business. (See article p. 2). J.C. Penney operates with site-based management for its retail stores across the country and is encouraging local managers to share their operating techniques with schools.

Secretary Riley announced a way for more businesses to get involved in education and join the national Family Involvement Partnership with Learning, which has nearly 160 national organizations as members that support the family's central role in learning. A new sign-on process to the Partnership called the "Employer's Promise" will be officially launched in mid-November. The Employer's Promise is a general statement of support for the kinds of actions businesses can take to make a real difference in children's education, including adopting family-friendly policies such as flextime that allow parents to attend school activities.

Panelist Randy MacDonald, senior vice president of Human Resources and Administration for GTE Corporation in Stamford, Connecticut, is a member of the national steering committee of employers that developed the Employer's Promise. He noted that businesses have a self-interest in working to improve education because the number one concern employees have when joining a company is the quality of the local schools. "It behooves business to get involved because we want to deploy our best people no matter where we need them."

Secretary Riley summarized the progress being made in education due to new working relationships between businesses and schools, "Change is taking place, and schools are listening and are making education much more relevant to the needs of the workplace."

At the Town Meeting's close, several Education Department resources were introduced that support business-education partnerships. "Employers, Families, and Education" outlines practical steps that employers can take to become involved with schools, and "Building Community Partnerships" is full of examples of successful school and business collaborations. To order a copy of either booklet, or of the Employer's Promise, write to the GOALS 2000 Information Resource Center, U.S. Department of Education, Room 2421, 600 Independence Ave., S.W., Washington, D.C., 20202.


JCPenney Shares Management Experience With Communities Nationwide

The JCPenney Company is capitalizing on one of its strengths as a business to support school improvement nationwide. Working with the National Alliance of Business (NAB) for the last five years, JCPenney created an innovative business-education partnership focused on site-based management, a hallmark of JCPenney's business operation.

In 1991 JCPenney and NAB launched the JCPenney High Performance Schools Project, now in its third phase. Phase one provided leadership institutes and competitive mini-grants to support school-based management in the Fort Worth Independent School District, located near JCPenney headquarters in North Dallas, Texas.

Phase two, which began in 1993, offered hands-on assistance to the two largest school districts in Bexar County, Texas -- the San Antonio and Northside Independent School Districts -- to decentralize. Local store managers participated in two-way job shadowing with school principals. JCPenney home office managers briefed district officials on ways to enhance strategic planning, budgeting, communications, and organizational planning.

In phase three, JCPenney and NAB developed a strategy to share "lessons learned" with a national audience in ways that will reinforce their own improvement efforts. The JCPenney Institute on School Improvement was launched this fall, utilizing JCPenney's in- store satellite network to reach communities across the country. The Institute had its first satellite teleconference September 29th, linking groups of parents, educators, business people, and other community members, who gathered at local JCPenney stores to learn and discuss how education is changing to prepare children for the jobs of the future.

Peggy Siegel, Director of the JCPenney Project at NAB, notes the value of a third party in capturing lessons learned from such partnerships and making them available to others so that the partners can concentrate on their priority, improving education. Adds Cami Alexander, JCPenney Corporate Contributions and Education Manager, "Companies should look for what's really unique about how they run their business and see how they can share it to meet education needs."


On-line Service Keeps You Informed

You are invited to join EDInfo, an e-mail service from the U.S. Department of Education that delivers two to three messages a week, each featuring a publication, initiative, or other useful information. Past topics have included preparing your child for college, a guide to technology resources, strategies for educating disadvantaged children, and updates on actions in the U.S. Congress to determine the 1996 education budget. Messages are typically three to four printed pages and offer suggestions for obtaining additional information.

To take advantage of the EDInfo service, simply

  1. Address an e-mail message to: listproc@inet.ed.gov

  2. Write this in the message:
    subscribe EDInfo yourfirstname yourlastname
Note: If you have a signature block, please turn it off.


[Table of Contents] [ED HomePage]


Last Updated -- Oct. 31, 1995, (pjk)