A r c h i v e d  I n f o r m a t i o n

America goes back to School

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Information
Secretary Riley's Press Release AGBTS 98
Model Programs/Best Practices
Five Key Areas in Education
Key facts on family
Partner's Activity Kit 1998
Co-chairs and Steering Committee Members
America Goes Back to School

Make It Public:
Creating a Public Engagement Plan


Publicity is key. How else will the community find out about your event and partnership? The following pages provide a guide to working with local and state officials and with the media. Recruit volunteers who have experience with both to help you navigate.

Make It Official


Involve local and state officials in your America Goes Back to School event and partnership. Their support and recognition will increase the visibility and the strength of your event and partnership. Here is some information to help you obtain a proclamation or a resolution for America Goes Back to School at the state, city, and school board level.

Local Proclamations

Ask a local official to issue an America Goes Back to School proclamation declaring an America Goes Back to School month, week, or day in your city or community. Draft a proclamation and send it with a cover letter explaining the significance of America Goes Back to School. Indicate your interest in meeting with the official and make an appointment. For the signing, work with the official's staff to alert media. Arrange to have a photographer at the signing and distribute the photo to local papers. Be sure to display your proclamation at America Goes Back to School events and reproduce it in newsletters and programs.

State Resolutions

Ask your state superintendent of schools, state legislature, state representative, or governor to endorse America Goes Back to School events by passing a resolution recognizing the importance of developing partnerships among families, schools, communities, and employers to help children learn.


 Make It Public Make It Big

1-800-USA-LEARN